THE EFFECT OF PRODUCT, PROMOTION, LOCATION, AND PRICE OF HALAL CERTIFICATION IN PIE SUSU DEWATA BALI
PENGARUH PRODUK, PROMOSI, LOKASI, DAN HARGA DENGAN SERTIFIKASI HALAL DI PIE SUSU DEWATA BALI
Abstract
Labeling halal certificate on Pie Susu is a typical food from Bali which is famous and is a souvenir like Pie Susu Dewata very important For done , so bring enhancement production sales . Study This use approach participatory direct researcher with approach quantitative with results research showing that this product has experienced rapid development after having a halal label on its product packaging. Turnover goes up, products are better known, promotions are more, and sales are up. This is the advantage of a halal certificate that makes consumers trust.
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