Empowering Cibuntu Village: Continuous Training and Assessment For Asean's Best Homestay Excellence
Abstract
Cibuntu Tourism Village, located in Cirebon, West Java, is a village rich in natural, cultural, and culinary potential, and it boasts homestays that have previously received ASEAN-level awards. The aim is to assess and provide ongoing training to improve the quality of homestays in Cibuntu Village, with the hope of reclaiming the title of the best homestay at the ASEAN level. The methods used include presentations, assessments through Q&A sessions, direct observations, and facility evaluations. A comprehensive assessment was conducted on ten homestays based on two aspects: local wisdom and service quality. The results revealed that three out of the ten homestays assessed met the high criteria and were deemed worthy of being re-nominated for the ASEAN competition. The assessment scores of these three homestays were nearly identical, indicating the very high quality of each homestay. These findings suggest that the homestays in Cibuntu Village have great potential to compete at the international level with only minor adjustments through training. This community service initiative is hoped to provide continuous training, improve homestay service quality, and strengthen Cibuntu Village’s position as a leading tourism destination in sustainable homestay management.
References
Anderson, E. W., Fornell, C., & Lehmann, D. R. (1994). Customer Satisfaction, Market Share, and Profitability: Findings from Sweden. Journal of Marketing, 58(3), 53-66. https://doi.org/10.1177/002224299405800304
Fletcher, J. (1989). Input-Output Analysis and Tourism Impact Studies. Annals of Tourism Research, 16(4), 514-529. https://doi.org/10.1016/0160-7383(89)90006-6
Mustika, Amalia & F.H Habibie. (2017). Homestay Management Programmes in the Area of New Tourism Destination in Petak Village, Pacet. Proceedings of the International Conference on Tourism, Gastronomy, and Tourist Destination (ICTGTD 2016). DOI: 10.2991/ictgtd-16.2017.2
Mustika, Amalia. F.H. Habibie, D.Z. Nasution, H. Brahmantyo. (2020). Homestay Management Based On Local Wisdom in the Borobudur Area, Indonesia. Book: Current Issues in Tourism, Gastronomy, and Tourist Destination Research. Taylor & Francis: London.
Nabiila, A.S., B. I. Wipranata, S. Santoso. (2022). Studi Keberhasilan Pengelolaan Desa Wisata Berbasis Community Based Tourism (Objek Studi: Desa Wisata Cibuntu, Kecamatan Pasawahan, and Kabupaten Kuningan Provinsi Jawa Barat). Jurnal Sains Teknologi Urban Perancangan Arsitektur (Stupa), 4(2), 3101-3114. DOI:10.24912/stupa.v4i2.22436
Nunkoo, R., & Ramkissoon, H. (2011). Residents’ Satisfaction with Community Attributes and Support for Tourism. Journal of Hospitality & Tourism Research, 35(2), 171-190. https://doi.org/10.1177/1096348010384600
Sembiring, V. A., Widyastuti, N. & Mustika, A. (2019). Pengembangan Potensi Desa Wisata Melalui Pelatihan Pengenalan Homestay di desa Sungsang IV, Kabupaten Banyuasin, Sumatra Selatan. Jurnal Pemberdayaan Pariwisata, 1(1), 1-8. DOI: https://doi.org/10.30647/jpp.v1i1.1322
Telfer, D. J., & Sharpley, R. (2016). Tourism and Development in the Developing World. London: Routledge.
Uriely, N. (2005). The Tourist Experience: Conceptual Developments. Annals of Tourism Research, 32(1), 199-216. DOI:10.1016/j.annals.2004.07.008
Woli, L. (2022). Impact of homestays on socio-economic opportunities of the local community. KMC Journal, 4(2), 212-223. DOI:10.3126/kmcj.v4i2.47779
Copyright (c) 2025 GANDRUNG: Jurnal Pengabdian Kepada Masyarakat

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution 4.0 International License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.