REY DISNA PRAMESTIA; BRAHMA WAHYU KURNIAWAN. THE EFFECT OF INFLUENCER MARKETING AND BRAND AWARENESS ON GEN Z’S FOOD PRODUCT PURCHASE DECISIONS, WITH CUSTOMER ENGAGEMENT AS AN INTERVENING VARIABLE. SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL, [S. l.], v. 15, n. 2, p. 3280–3291, 2026. DOI: 10.36526/sosioedukasi.v15i2.8282. Disponível em: https://ejournal.unibabwi.ac.id/index.php/sosioedukasi/article/view/8282. Acesso em: 30 aug. 2026.