JOCHANAN BENAYA LUMBAN TOBING; POPY RUFAIDAH. THE ROLE OF DIGITAL MARKETING IN COMMUNITY ENGAGEMENT MODERATED BY BRAND AWARENESS (A STUDY OF CONSUMERS OF BEEBOT AUTOMOTIVE PRODUCTS ON THE TIKTOK CAR COMMUNITY PLATFORM). SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL, [S. l.], v. 14, n. 4, p. 3155–3170, 2025. DOI: 10.36526/sosioedukasi.v14i4.6457. Disponível em: https://ejournal.unibabwi.ac.id/index.php/sosioedukasi/article/view/6457. Acesso em: 18 dec. 2025.