Raisa Amina Ismet and Dina Patrisia (2025) “THE INFLUENCE OF PERCEIVED VALUE, CUSTOMER TRUST, AND PRICE ON SWITCHING INTENTION THROUGH CUSTOMER SATISFACTION IN ONLINE TRANSPORTATION SERVICES: A CASE STUDY OF MAXIM APPLICATION AMONG GENERATION Z IN PADANG CITY: PENGARUH PERCEIVED VALUE, CUSTOMER TRUST, DAN PRICE TERHADAP SWITCHING INTENTION MELALUI CUSTOMER SATISFACTION PADA JASA TRANSPORTASI ONLINE APLIKASI MAXIM DI KALANGAN GENERASI Z DI KOTA PADANG ”, Santhet (Jurnal Sejarah Pendidikan Dan Humaniora), 9(1), pp. 369-376. doi: 10.36526/santhet.v9i1.5050.